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Landing Prioritizing Outreach

To make sure that eligible families know about WIC and the benefits it provides, FNS is investing in outreach.

09/26/2023
Resource | Technical Assistance & Guidance FY 2022-24 WIC FMNP eSolution Grant Summaries

Since FY 2022, FNS has awarded over $9 million in grants to 37 State agencies to support WIC FMNP eSolutions.

09/26/2023
Landing Improving the Shopping Experience

We want WIC families to be able to shop simply and conveniently, just like other shoppers. FNS is supporting WIC state agencies as they modernize the shopping experience in store, online, and at farmers markets, through both funding and waivers.  

09/26/2023
Landing Modernizing Technology and Service Delivery

Enrolling in and sticking with WIC helps families get the nutrition and healthcare they need to build a healthier future. FNS is working with state and federal partners to make the WIC journey, from start to finish, a smoother, more fulfilling experience for all participants by modernizing technology and service delivery.

09/26/2023
Resource | Policy WIC Policy Memorandum #2023-5: Data Sharing to Improve Outreach and Streamline Certification in WIC

This policy memorandum provides guidance on data sharing activities that support targeted outreach and streamlined certification processes aimed at increasing WIC participation and retention. It expresses USDA FNS support of data sharing, provides an overview of data sharing relevant to WIC, summarizes WIC program guidance on sharing confidential WIC participant data, and lays the groundwork for future guidance and resources to help WIC state agencies expand outreach and streamline the
certification process.

WPM 2023-5
04/25/2023
Resource | Technical Assistance & Guidance | FNS-GD-2021-0107 WIC and WIC Farmers’ Market Nutrition Program Outreach, Innovation, and Program Modernization Strategy

The American Rescue Plan Act of 2021 provided USDA with $390 million, available through FY 2024, to carry out outreach, innovation, and program modernization efforts to increase participation and redemption of benefits for both WIC and WIC FMNP.

09/29/2021
Resource | Policy Memos | FNS-GD-2021-0023 WIC and WIC FMNP American Rescue Plan Act - Program Modernization

This Informational memorandum signals USDA FNS’ intent to set forth efforts in support of the American Rescue Plan Act of 2021. The Act provides $390 million for FY 2021, to remain available through FY 2024, to carry out outreach, innovation, and program modernization efforts, including appropriate waivers and flexibility, to increase participation and redemption of benefits.

03/18/2021
Page updated: October 14, 2021