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Proposed Rule: WIC Online Ordering and Transactions

FNS proposes to remove barriers to online ordering and internet-based transactions in WIC to improve the shopping experience while increasing equity and access to nutritious foods for WIC participants.

The WIC program aims to safeguard the health of low-income women, infants, and children up to age 5 who are at nutrition risk by providing nutritious foods to supplement diets, information on healthy eating, and referrals to health care.

WIC Serves

  • Pregnant women
  • Breastfeeding women
  • Non-breastfeeding postpartum women
  • Infants
  • Toddlers and children up to age 5

Common Locations

  • County health departments
  • Hospitals
  • Mobile clinics (vans)
  • Community centers
  • Schools
  • Public housing sites
  • Migrant health centers and camps
  • Indian health services facilities
WIC temp hero image II


Modernizing WIC
News Item

USDA Makes Major Investments in WIC to Improve Maternal and Child Health

USDA acknowledges major progress and promise in several modernization and innovation efforts for WIC to reach more eligible mothers and young children and improve the service they receive throughout their entire experience with the program, setting them up for healthy outcomes and helping to reduce longstanding disparities in maternal and child health.