USDA is investing in the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) and the WIC Farmers' Market Nutrition Program (FMNP) to reach more eligible families, keep families in WIC while they remain eligible, encourage families to redeem more of their food benefits, and advance equity. The dashboard tracks the progress of this work.
To make sure that eligible families know about WIC and the benefits it provides, FNS is investing in outreach.
We want WIC families to be able to shop simply and conveniently, just like other shoppers. FNS is supporting WIC state agencies as they modernize the shopping experience in store, online, and at farmers markets, through both funding and waivers.
USDA proposes to remove barriers to online ordering and internet-based transactions in WIC through this rulemaking.
On March 3, 2023 FNS held a stakeholder briefing about the proposed rule to remove barriers to online ordering and internet-based transactions in WIC.
USDA proposed rule to streamline and modernize WIC and offer online shopping to participants. The proposed changes aim to ease stores’ administrative requirements, creates state positions to improve customer experience. Questions and answers regarding the proposed rule can be found on this page.